PLAYFOBIA
Brasil Paralelo
Inspired on 80's terror posters we created the visual identity for Playfobia. For a brief time, signing up to the Basic Plan you get 7 days trial to access the whole content of BP Platform and it helps you to overcome the fear of press the play button.
Results: After 7 days of campaign on air we reached out more than R$ 2 mi in new sales.
Results: After 7 days of campaign on air we reached out more than R$ 2 mi in new sales.
Approval: Luan Licidonio/Daymon Richard
Copywriters: Danni Ferreira, João Mallet
Art Director: Edson Hayashi, Mateus Vinicius Franzé
Video Editors: Leandro Kehl, Douglas Vergotti
Post Production: Edson Hayashi, Leandro Kehl, Douglas Vergotti
